The searches that send a competitor most of its visitors, and the ones your store is missing entirely.
Using Semrush, which keywords bring the most organic traffic to competitor.com, and which of them does yourstore.com not rank for at all? Show the 15 biggest gaps.
A Semrush plan with access to its AI connector
Using Semrush, which keywords bring the most organic traffic to competitor.com, and which of them does homeandhearth.shop not rank for at all? Show the 15 biggest gaps.
Most of the gap is guides: buyers who read the competitor's care guide end up on its product pages.
| Keyword | Their position | Visits a month |
|---|---|---|
| best cast iron skillet | 4 | 2,900 |
| how to season cast iron | 2 | 2,100 |
| enameled dutch oven 6 quart | 6 | 880 |
A care guide that links to your skillets covers the two biggest gaps at once.
Pulls the competitor's top organic keywords and the traffic each brings.
Pulls the keywords your store ranks for.
Keeps the ones only the competitor ranks for.
Sorts them by the traffic they bring.
Needs SemrushUsing Semrush, find the 15 best keywords for my cast iron skillet in the US: monthly searches, difficulty and cost per click. Mark the ones a small store can rank for, and write a product title from the best of them.
Needs SemrushUsing Semrush, which products does competitor.com advertise on Google Shopping, at what prices, and for which searches? List the 10 it shows most often.
Needs Semrush + ShopifyUsing Semrush and Shopify, for my 10 best-selling Shopify products, find the keyword with the most searches each one could rank for, and rewrite their titles and SEO titles around it. Show me before and after first.
Requests for listings, orders, buyers, ads and research, each with an example of what comes back.
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