01 · BRAND
Develop the brand identity
Names, voice, packaging directions, web copy, social style — drafted, refined and kept consistent everywhere the customer meets you.
For Private Label brands Build the brand.
Build the brand.
Let an agent run it.
SellerClaw doesn’t just keep the lights on — it grows the brand you’re building. It develops your visual identity, tests every ad format, runs promotions for the customers you already have, and answers them better than a five-person CX team. All of it, all the time.
Four jobs, one agent
Everything past "good product" — handled.
You picked the SKU. You own the brand. SellerClaw runs the four jobs that decide whether a private-label business compounds or stalls.
02 · ADS
Test every ad format
Static, carousel, UGC-style video, search, retargeting. Spins variants, reads the data, doubles down on what wins — without you opening Ads Manager.
03 · PROMOS
Run promotions for the people who already love you
Segments your existing customers, picks the right offer for each cohort, runs the email/SMS/on-site campaign end-to-end and reports what it earned.
04 · CX
Best-in-class customer support
Answers in your brand voice. Knows order, product, policy and shipping context. Resolves most tickets without escalation, and explains every reply.
01 · Brand
Your brand at a level you couldn’t afford to build alone.
Most private-label founders never get past “the logo is okay.” SellerClaw treats brand as a system: it drafts an identity, applies it consistently, and tightens it every week as your catalog and audience evolve.
- Naming & positioning.Generates brand and SKU names, taglines, mission lines, “why us” copy — and stress-tests them against real category competitors.
- Visual system.Builds a working palette, type pairing, packaging directions and product-photo style — exported as a brand kit your printer and freelancers can use.
- Voice that sticks.Captures your tone from a 10-minute interview, then writes every PDP, email, ad and reply in it — and flags drift before it ships.
- One source of truth.Brand guidelines update as decisions get made. Every surface — site, ads, packaging, email — pulls from the same spec.
Brand kitPDP copyTone of voicePackaging refs
Brand kit · Northwood Goods
v1.4 · refreshed today
NW
Aa
02 · Ads
Every format, every angle — tested in parallel.
A founder running ads alone tests one creative a week. SellerClaw drafts dozens, ships them inside the budget you set, watches the numbers, and quietly retires the ones that don’t earn their keep.
- Format coverage.Static, carousel, UGC-style video, story, search RSA, retargeting — drafted from your brand kit, captioned for each placement.
- Real experiments.Holdout splits, audience overlap checks, statistical-significance gates. No "vibes" — every promotion or kill is justified in the log.
- Budget rails.You set daily ceilings and a ROAS floor. The agent never crosses them — and pauses anything that breaches the floor for 48h.
- Channels live.Meta Ads and Google Ads today, with more channels rolling out as integrations land.
Meta AdsGoogle AdsUGC videoCarouselsRetargeting
Ad test · Hydration tablets · last 7 days
14 variants · 4 winners promoted
03 · Promotions
The customers you already have are the cheapest revenue you’ll ever earn.
Acquiring a new buyer keeps getting more expensive. SellerClaw finds the segments hiding in your store, picks the right offer for each, and runs the campaign — email, SMS and on-site — start to finish.
- Living segments.Auto-built from order history, SKU affinity, recency and channel. Updated nightly so the right people get the right message.
- Right offer, not "10% off everything."Bundles for first-time buyers, replenishment nudges for consumables, VIP pre-launches for top spenders, win-backs for lapsed.
- End-to-end campaign.Drafts subject line, body, SMS copy, on-site banner. Schedules sends. Reads opens, clicks, conversions and tells you what it earned.
- Margin-aware.Won’t discount below your floor. Mixes incentive types — gift, free shipping, bundle — to defend gross profit while still moving the needle.
EmailSMSOn-site bannersWin-backReplenishment
Active segments · this week
6 campaigns running
VIPs · top 5% by 90-day spend412 customers
Early access · new SKU dropEmail · queued Wed 9am
Replenishment due1,287 customers
Auto-restock + 1 freeSMS · sending now
Lapsed · last order 60–120d3,840 customers
$15 win-back · expires 7dEmail · A/B testing subject
First-order, 7 days in96 customers
"How was it?" + bundle offerEmail · daily trickle
04 · Customer support
Support that sounds like your brand — and actually solves things.
Most AI chat is a deflection layer. SellerClaw is a real CX agent: it has order, product, policy and shipment context, it speaks in your tone, and it does the boring work — refunds, swaps, replacements — without escalating.
- Knows the customer.Order history, shipping status, prior tickets, returns — pulled into every reply, no hand-typing order numbers.
- Acts, doesn’t just answer.Issues refunds, swaps SKUs, edits shipping address, applies a goodwill credit — inside the policies you write once.
- Brand-voice replies.Same tone you set for marketing. Warm, plainspoken brands stay warm; technical brands stay technical. No corporate-bot prose.
- Channels & handoffs.Email, on-site chat, Instagram DMs and helpdesks. Escalates the 5% it can’t solve to a human, with a tidy summary.
EmailOn-site chatInstagram DMsRefund · swap · addressHelpdesk handoff
Live ticket · #4291 · Northwood Goods
Resolved · 38s
Order contextLive trackingInventory checkBrand voice
What it changes
A founder’s week, redistributed.
A representative private-label brand — ~$120k/mo, one founder, two part-timers — running SellerClaw across all four jobs.
14hrs/wk
Hours back to the founder, away from ad ops and ticket triage
3.2×
More creative variants tested per week vs. running ads alone
+22%
Lift in revenue from existing customers (segmented promos)
93%
CX tickets resolved without escalating to a human
Questions, answered
Running a private-label brand with an agent.
Yes. The agent captures your tone from a short interview and any existing copy you point it at, then writes everything — PDPs, ads, emails, support replies — in that voice. Drafts come with a "voice fit" score, and you can flag and re-tune anything that drifts. Brand becomes a spec, not a vibes check.
Total. You set a daily ceiling, a per-channel split, and a ROAS floor. The agent runs experiments inside those rails and never crosses them. Anything below the floor for 48h gets paused automatically — and you get a one-line note explaining what was killed and why.
Meta Ads and Google Ads are live today — including Reels, Feed, Stories, Search and Performance Max. More channels are rolling out as integrations land. Creative variants are drafted from your brand kit and sized for each placement.
From your store. SellerClaw reads order history, SKU affinity, recency and channel — no third-party data — and rebuilds segments nightly. Common ones (VIPs, lapsed, replenishment-due, post-first-order) come pre-configured; you can add custom ones in plain English.
Anything outside the policies you wrote. If a customer asks for a refund larger than your goodwill cap, an exception to the returns window, or anything legal-adjacent, the ticket is escalated to a human with a one-paragraph summary. Roughly 5–10% of tickets — the ones that should reach a person — do.
The voice spec is usable from the first 10-minute interview. The first week of replies and ad copy will get fine-tuning notes from you; from week two onward most teams stop editing and let it ship. The voice spec keeps a changelog so you can roll back any drift.
Build the brand. Skip the busywork.
500 credits to try. Connect your store, hand over the four jobs, and see what a brand looks like when an agent is running it. No card needed.